SEO Strategy Report

Most startups write blog posts first and figure out their SEO strategy later, if ever. That backwards order wastes months of content production on topics that were never going to rank or convert.

This Skill runs a structured SEO discovery process, then produces a formal, professional SEO Strategy Document built on a marketing and business strategy approach refined over nearly 27 years of practice. It gives you the plan before the content, not after.

What It Does

• Asks a structured set of discovery questions covering business goals, audience, technical setup, content assets, and brand positioning
• Categorizes high-value keywords by funnel stage: Awareness, Consideration, and Decision
• Builds a 3-month content roadmap in table format, mapped to specific keywords and formats
• Recommends conversion triggers (CTAs, lead magnets, social proof) to embed in future content
• Prioritizes technical SEO fixes that are 100% no-code, achievable through website builders, plugins, and standard dashboards, with no development team required
• Defines 5 measurable KPIs tied directly to your stated business goals

Who It's For

Founders, startup teams, and SaaS companies who want a clear SEO plan before investing time or budget into content production. No coding or technical background required.

Output

A professional strategy document, delivered as Word, PDF, or directly in chat, your choice. Branded with your startup's own name and logo if available.

Sample Output Excerpt

Intent-Based Keyword Framework — Consideration Stage

At this stage, the buyer knows they have a problem and is actively comparing solutions. Content should not sell yet, it should help them evaluate fairly while positioning your product as the obvious shortlist candidate.

Target keywords: "[category] tools compared", "best [category] for small teams", "[competitor] alternatives"

So what: comparison content ranks well because it matches search intent exactly, and it lets you control the comparison criteria. This is the highest-leverage content type most startups skip in favor of generic "how to" posts.

FAQs

Do I need an existing website for this?
No. If you don't have one yet, the Skill will make launching a basic no-code website the first priority in your technical roadmap.

Do I need Google Analytics or Search Console already set up?
No. If you don't have them installed, the Skill flags it and tells you how to set them up with no coding required.

What if I don't have answers to some questions yet?
That's fine. The Skill labels those areas as "Assumptions" using industry best practices, instead of guessing silently.

What format do I get the strategy in?
You choose: Word document, PDF, or directly in the chat. No file is created unless you ask for one.