Deal-Ready Valuation Desk

A real valuation of your private company — a live Excel model and a written memo, in any currency.

Most valuation tools do one of two things. They hand back revenue × 3 from a form, or they cost $400–$2,000 and take a week. This sits in the middle: a working model you can open, drive and defend in front of a buyer's adviser.

Give it your income statement and balance sheet. Get back a range, and the reasoning behind it.

** The company and all of its financials are invented.** The peer companies and their market data are real and sourced.*

What you get

1. A live Excel model. DCF, capitalized earnings, public trading comparables and an asset floor. Every cell is a formula. Change your growth assumption and the whole workbook recalculates — including the football field. Click any number and the formula bar shows exactly where it came from.

2. A valuation memo. Purpose, methodology, every assumption, the concluded range, and an honest list of what had to be estimated. Delivered as a document and as an interactive page you can read on screen or forward.

3. A peer set with receipts. Real named comparable companies, each figure carrying the link it was fetched from, the date, and a quoted line from the source page.

It shows a range, not a number

Each bar is one method. The shaded band is the weighted conclusion. Weights are reasoned from your company's characteristics and printed in the memo — asset-heavy leans on the asset floor, a short history leans away from a forecast. No fixed weights, because "why 25%?" is a question that has to have an answer.

Real peers, with sources

Most of your actual competitors are probably private — which means they have no share price, and therefore no trading multiple exists for them. Tools that print one anyway are inventing it.

This one splits them:

• Listed peers carry a multiple, built from a fetched share price, share count, debt and cash.
• Private and acquired peers are named and described, with the multiple column deliberately blank.

The blanks are the point. You can see at a glance which rows do arithmetic and which are context.

It also measures how much bigger the peers are than you, and says so — because comparing a small private company to listed giants overstates value, and the memo tells you to cut that method's weight when it happens.

It cleans the numbers before it values them

Small-company accounts are prepared for the tax authority, not for a buyer. Before any method runs, the skill walks six areas with you:

• owner pay versus what a replacement manager would cost
• one-off items that won't repeat
• rent or purchases from related parties
• personal expenses running through the business
• working capital that is unusually high or low
• surplus cash and other assets the business doesn't need to operate

This is the step free calculators skip, and it is usually worth more than every other adjustment combined. Anything you can't answer gets a flagged default — listed openly in the memo, never buried.

Cost of capital, built and shown

Built in your own currency, not converted to dollars. Country risk is charged once, on the equity side, after the sovereign spread is stripped out of the local bond yield. The size premium sits in one place and is deliberately not also applied to the comparables — charging a small company twice for being small is the most common quiet error in this work.

36 countries supported.

It shows you how much the answer moves

Two-way sensitivity grids across the discount rate, the growth rate and the exit multiple. Terminal value is computed both ways and cross-checked — if the two disagree, it says so on the front page rather than letting you find out in a meeting.

The workbook is a real model

Ten tabs: summary, inputs, historicals, normalization, cost of capital, DCF, capitalized earnings, comparables, peers, asset floor, reconciliation, sources. Banker formatting, print-ready, football field chart included.

Before anything is delivered, the workbook is recalculated and checked against the calculation engine — 64 automated checks confirming the Excel formulas reproduce the engine exactly, and that no cell anywhere evaluates to an error.

Your financials never leave your machine

No uploads to a server. No third-party service sees your accounts. The whole valuation runs where you run it.

When it researches peers, what goes out is an industry code and a country — never your name, never your numbers.

What you need

• An income statement and a balance sheet, two years or more. Any format: PDF, accounting export, spreadsheet, a scan.
• Python 3 (for the calculation engine) and openpyxl (for the Excel file).

The balance sheet is genuinely required. Every valuation method produces the value of the business. Turning that into what your shares are worth means subtracting debt and adding back surplus cash — both of which only exist on the balance sheet. Without it, nobody can honestly tell you what your equity is worth.

Who it's for

Owners of profitable private companies preparing to raise, sell, buy out a partner, or plan succession. And the advisers and accountants who do this for clients.

Who it's not for

• Listed companies. Different exercise entirely.
• Pre-revenue and venture-stage startups. Those valuations rest on convention rather than evidence, and no honest model can produce one. The skill will tell you this and stop rather than produce something that looks authoritative and isn't.

What this is not

The output is a calculated value: a well-supported estimate to negotiate from.

It is not a certified appraisal, not a fairness opinion, and not a 409A. It is not suitable for tax, financial reporting, employee share schemes or litigation without review by a credentialed appraiser.

If that is what you need, this is the wrong purchase — and it's better to know now than after.

Questions

Can I change the assumptions?
Yes, that's the point. The Excel model is live. Change a driver and everything recalculates. You can also ask for scenarios — "what if I grow 30%", "what if I sell in three years", "what if I fix the key-person risk" — each re-run against the same frozen peer set so only one thing changes at a time.

What if I don't know my depreciation figure?
It asks. If you still don't know, it falls back to operating profit, which appears on virtually every income statement, and says so in the memo.

What if all my competitors are private?
Expected — that's the normal case. They're recorded as context, and the skill climbs to the nearest listed companies: acquirers, and listed businesses in the same sub-sector regionally.

Does it work outside the US?
That's what it's built for. Local currency, local risk-free rate, country risk premium from your sovereign rating. 36 countries.

Where do the peer numbers come from?
Public sources, fetched at the time of your valuation, on your machine. Every figure carries its link and a quoted line from the page. A figure without a source cannot enter the calculation — that rule is enforced in the engine, not just recommended.